Global Brand Builder
Digital Marketer
Technophile
Hospitality Buff
I believe in the power of technology to elevate humanity. And the power of brands to make meaningful connections.
Values
Loyalty. Empathy. Effectiveness.
Clients
Apple Worldwide
Apple China
Chevrolet
Comcast
Products
iPhone
iPad
Apple Watch
Mac
iPod
Chevrolet Volt
Comcast Xfinity
Portfolio
iPod + iTunes 'Silhouettes’
iPod Touch Launch
iPad Launch
iPod Nano Launch
Chevrolet Volt Super Bowl Campaign
Super Powers
Leadership + Team Building
Adopting Jocko Willink’s ‘Extreme Ownership’ mentality, I directly own responsibility and accountability for the entire team. I lead with empathy for our people and conviction in our mission. I believe this leads to better retention, greater performance, and measurable results.
Entrepreneurial Mindset
I love building things. Teams, organizations, businesses, and ideas. I’m extremely goal oriented with the view that every problem is an opportunity to refine, improve, and come one step closer to building something great.
Kaizen + Agile
Agile allows teams to be nimble and responsive in a volatile world. Kaizen encourages on-going, incremental improvements that give compounded returns. Combined, I believe Kaizen + Agile delivers the innovation and flexibility required to meet today’s constantly evolving consumer needs, fickle online behavior, and unpredictable business environment.
Balancing Creativity and Business
Connecting brands and products to their market is part art, part science. The art builds an emotional relationship that draws the hearts of consumers. The science is the analytics and data that drives the results. I strive to find the optimum balance where the two are in service of, instead of at odds, with each other.
Empowering Super Powers
I’m a highly empathetic team leader that believes in identifying and growing each team member’s strengths. While we grow by working on our weaknesses, we impact change by enabling our super powers.
Collaborative Problem-Solving
I nurture a culture of Communication and Ownership. Communication results in collaboration. And Ownership results in problem solving. Together, they form the magic sauce to move an organization forward.